How to Create a Digital Marketing Strategy
Your business needs a digital marketing strategy. Even if your business isn’t predominantly online, you have to have some presence in the digital world because that is how your client will look for products and services you offer.
You don’t have to be everywhere all the time and with this training, you will determine your strategy for months or years to come so you can focus your time, efforts and money on tactics that bring big results.
The Ideal Client Avatar is the workbook you can use to write down all the details about your ideal client. Simply print out as many copies as you will have avatars. Name each avatar so you can use the names to differentiate them once you add those to the main workbook. The main workbook does not have space for ideal client avatar research and analysis.
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